As a real estate investor, your success is directly linked to how quickly you can respond to qualified leads. Any delay in communication can keep you from landing a deal with a home seller (trust us, we’ve witnessed this first hand). Our CRM solution accelerates your response times and helps you get on the phone with motivated sellers within 5 minutes of a form submission. Most marketing companies just want to help you generate leads, but provide no support with actually contacting the leads. When you can communicate with sellers faster, your opportunities increase and you close more deals. This is the motivation behind our CRM platform, Spark Follow-Up.

What is Spark Follow-Up? It is a customized CRM platform built with tools & resources specifically for real estate investors. Spark allows us to generate and monitor all leads through the entire sales cycle. The platform has various automations built in depending on where the lead is at in the sales process. New lead but they aren’t answering their phone after a few attempts? Add them to our ‘No Contact’ automation and let Spark aggressively follow-up with them on your behalf using automated texts, emails & ringless voicemail. Good lead but not quite ready to sell that month? Add them to our long-term drip campaign that lasts for 9 months so no qualified leads slip through the cracks. The average investor leaves several deals on the table every year from not having a strong follow up process in place. It’s time for you to stop leaving money on the table and start using the Spark Follow-Up CRM today.


Spark puts you in touch with fresh leads as soon as they arrive. All leads we generate from our marketing efforts are automatically displayed on the Spark platform under the “new leads” stage. From there, you can click & drag the leads through each stage of the sales cycle, leaving notes about the leads as you go. Some of the stages of the cycle have automated follow up campaigns built in.

Automations consist of text messages, emails, and ringless voicemails. While automation does not replace human to human interaction, the Spark automation campaigns ensure that you get on the phone with more of your motivated seller leads. Once a lead responds to our automation, the automation is ended and you or someone on your team manually takes the conversation from there. We know that the more motivated sellers you talk to on the phone, the more appointments you set. The more appointments you set, the more offers you make, and the more offers you make, the more deals you close. Watch Spark set your investment business on fire!


Besides managing leads from our online marketing efforts, you can integrate Spark into your offline marketing strategy while managing all campaigns from a central online dashboard. Access the Spark app from any Android or iOS device or go online and log in to your account. What can Spark do for you?

Track Leads Source

When leads are marked unqualified or a lead converts into a deal, it is important to know where they came from so that we can track which campaigns and which platforms have the greatest ROI. Over time, this data helps you scale your marketing campaigns and grow your real estate investment business.

Call Recording and Storage

Have you ever wished that you could go back and listen to a previous call with a home seller? Spark has call recording and storage capabilities. Store any recorded call for future access. You never have to forget a conversation again.

Deal and Profit Tracker

Spark acts as your all-in-one marketing dashboard by keeping track of how many leads are coming in from various sources and which campaigns closed deals are coming from. You and your team can access your information on the go from any device.

Automated Follow Up

Whenever someone submits a form on your website, they receive an automated text message from you within three minutes. This helps to start the conversation right away and increases the likelihood of getting on the phone with them. Create new or edit any of our pre-built automated messages if you choose.

Two-Way SMS & Email

Spark’s automated features often result in motivated sellers messaging you back. You can reply on your desktop while you’re in the office or you can download our mobile app and reply when you’re on the go. No matter where you are, you can pick up the phone and start the conversation.

Reputation Management

Most of the investors we talk to are leaving money on the table by not focusing on their online reputation. Spark integrates with Google My Business to display your reviews and allow you to reply right away from our dashboard. This eliminates the unnecessary step of logging in to your GMB to generate and reply to reviews.


Using Spark, we can publish your real estate investment business information on nearly 60 directories across the web to expand your overall web presence. Some of the most popular directories include:

Citysearch Apple
Google My Business Bing  Yahoo
Yelp Foursquare Yellow Pages

Listing your company in multiple directories expands your overall outreach on the internet. While these online directories are not designed to generate leads, they help your business information exist in more places. Not only do we want to expand your online presence, we want to ensure your business information stays consistent everywhere it’s found. If your business information is listed in multiple directories but it’s not the same across the board, you will be penalized by search engines such as Google. Spark helps you not only get on nearly 60 directories, but it constantly analyzes these directories to make sure your information stays consistent and up to date.


The Spark CRM system combines your efforts with automated technology that allows you to manage and analyze seller interaction and data throughout the sales cycle. Our goal is to improve investor-seller relationships by connecting you quicker. We create more efficient points of contact with sellers to give you credibility from the start. If you can reach a seller more quickly, you not only give the impression that you are genuinely interested in helping them sell their house fast, but you increase your chances of closing the deal tenfold.

There are several benefits of Spark CRM.

  • Having seller information such as contact information and past activity helps you get to know your client better and provide a more personable service.
  • Collecting caller data helps you identify trends and insights about the seller through accurate, up-to-date reporting.
  • Automation speeds up the process and relieves you of menial pre-call and follow-up tasks.
  • Integrate all your online and offline marketing campaigns to effectively and efficiently manage your business all in one platform.

With Spark, you get the full marketing, sales, contact, and analysis experience wrapped up in a single powerful app.


If you are ready to take your real estate investment business to the next level, contact us today. Learn more about how we can help you implement our Motivated Sellers Marketing Program in your area. To check the availability of your market, fill out our application form or  contact us at 877-399-2259, and we will help you out. We work with a limited number of real estate investors per market, so claim your market today.