One of your most significant growth challenges as a real estate investor may stem from your website’s inability to produce leads. Furthermore, there’s nothing about your website that helps you stand out from your competition. You may have purchased your URL from a company that offered a package and template but just setting everything up without implementing the right strategy may leave you wondering why your website isn’t making you any money.

At Freedom Leads, we understand the importance of having a reputable brand that builds trust & confidence with motivated sellers. With the constant increase of competition in your local market, you have no choice but to stand out from “the pack.” How do you do this? You need a personalized website that reflects your brand, shows who you are, highlights your experience, demonstrates your success with helping others through written & video testimonials, plus other factors that increase credibility and trust.


Our primary goal with the Motivated Sellers Marketing Program is to build up your online presence so you can dominate in your local market and be set-up for long-term success. We help you accomplish this in the following ways:

You Own the Site

You own the website that we build for you. No more renting websites from other service providers that limit what you can and cannot do with your site. With us, your website is your website. Let us know your thoughts and ideas, and with our expertise we can craft a website that you can proudly stand behind.

Focused on Credibility

Like any storefront, your website must bring credibility to your business. A site visitor that feels good about your company is more likely to consider requesting a cash offer. We develop a strategy to deploy various credibility points throughout your website to position you as a leading real estate investor.

Media-Rich Layout

We create a visually stunning layout that makes your site more attractive to visitors. We add an array of media-rich elements such as written reviews, video testimonials, photos, graphics, media features, and, of course, compelling content that sells. A simple but creative design enhances the user experience.

Site Testing Never Stops

A website isn’t just for looks. It should be designed with the goal of generating you new business. Our conversion rate optimization (CRO) services include setting up your site and conducting routine audits and A/B testing to seek constant improvement in the websites conversion rate.


The Motivated Sellers Marketing Program offers actionable insights that measure your site’s performance and boost your conversions. Our solutions can reduce your bounce rate and get more sellers to request a cash offer through form submission or by picking up the phone. Some of the ways we optimize your pages to yield better results is by…

Personalizing Your Brand

Stop trying to hide behind your computer and start putting yourself out there. Your brand isn’t just your company logo and colors, it’s YOU, the local real estate investor. People build trust and connection through seeing who you are and hearing your voice. Throwing up a generic website with stock photos of houses you’ve never bought and people you’ve never met isn’t going to cut it anymore.

Highlighting Your Experience

How many homes have you bought? How many years have you been investing in real estate? If you have experience and you aren’t communicating that with visitors, you are leaving money on the table. With the amount of new wholesalers getting started, some sellers are getting a bad taste in their mouth. What better way to overcome this objection by highlighting your experience?

Adding Testimonials & Badges

Social proof is one of, if not the greatest conversion boosters. Everytime you sit at the closing table with a seller, you should be getting either a written or video testimonial. You can talk about how you’re such a great investor on your own, but that will never carry as much weight as someone else saying you’re the best. A great place to start is getting reviews on Google and displaying those on your webpages for visitors to see. There are also other organizations, such as the Better Business Bureau that you can get an A+ rating from and display the badge. Remember, people do business with people who they like, trust & respect.

Adding Before & After Photos

Are you remodeling the homes that you buy? If so, taking before and after photos of your renovation projects can be a great way to display additional credibility on your website or landing page. Visitors will be able to see you’re a real company, with real workers, doing real work.

Getting Your Company Features In Well Known Media Sources

What if your real estate investing company could get featured in ABC, NBC, Fox, Telemundo, MarketWatch and other media publications? Well, you can now. Our team starts by crafting together the story of your company and how you help people in your local market, including 1-2 testimonials of those who you’ve helped. From here, we submit the story to several media stations to be featured on their website. Once published, we can leverage this press release as a credibility piece to promote to people visiting your website or landing page.

Building Separate Landing Pages That Convert

Aside from a full website, we create, implement, and test landing page formats that are much simpler. We have developed landing pages that convert at an average of 20% of web visitors into motivated sellers leads. These are typically used in our paid traffic campaigns as they often lead to better conversion rates. Because there’s always room to keep improving, we continue to test different variations backed by the data we collect from working with inventors all across the United States..

If you have an existing website that isn’t performing how you want it, or you want to set-up your first website and do it right the first time, request a free discovery call with someone on our team. We won’t waste your valuable time.


REI Digital Marketing
REI Digital Marketing
REI Digital Marketing
REI Digital Marketing
REI Digital Marketing
REI Digital Marketing


When what you are currently doing does not work, it may be time to shift gears and consider a new strategy. Our front-end process involves reimagining the visitor journey and creating the quickest path to lead conversion. We change the most critical elements of your website, such 

  • Overall design & functionality
  • Graphics and images
  • Web content
  • User experience
  • Speed optimization
  • Clear and consistent call to actions
  • Backlinks and internal links

We optimize and test each element to improve conversion rates helping your website convert more visitors into leads. Whether you are going through a rebrand or want to improve on what you already have, we can meet you where you are and take you to the next phase of growth.


If you are ready to take your real estate investment business to the next level, contact our team today. Learn more about how we can help you implement our Motivated Sellers Marketing Program in your area. To check the availability of your market, fill out our application form or contact us at  877-399-2259. Keep in mind we work with a limited number of real estate investors per market, so claim your market today.